The 2024 Balkan Wine Festival, held in the vibrant city of Sofia, marked another exciting year of celebrating the rich and diverse winemaking traditions of the Balkan Peninsula. Bringing together wineries from all across the region, this year’s festival was a grand showcase of some of the finest wines that the Balkans have to offer, drawing wine enthusiasts, sommeliers, and industry professionals from near and far.
The participation of Bulgarian wineries under the ChooseEU project was one of the key attractions of this year’s festival. The ChooseEU project, an EU-funded initiative, is dedicated to promoting high-quality wines from various European regions, helping smaller and medium-sized wineries expand their reach into international markets. Bulgarian wineries have been an integral part of this project, with a focus on showcasing the country’s unique wine varieties and production techniques.
The Balkan Wine Festival was a resounding success, celebrating the unity and diversity of the Balkan wine scene. With Bulgarian wineries proudly representing their country and gaining international attention through the ChooseEU initiative, the festival further cemented the region’s reputation as a wine destination of great promise and potential.
